---
title: "Tower Conquest"
description: "Epic Tower Defence"
url: "https://shantesh.com/tower-conquest"
updated: "2025-06-21T15:53:02Z"
---

# Tower Conquest

Epic Tower Defence

![](https://shantesh.com/assets/uploads/005986af1485d6ef07e354f30dad7c9a.webp)

**A 2D tower defense game where I did unit creation, balancing and live operations**

**Store Links:** **[iOS](https://itunes.apple.com/in/app/tower-conquest/id1061733193?mt=8)****/****[Android](https://play.google.com/store/apps/details?id=com.sgiggle.towerconquest)**

**Developer: June Gaming**

**Publisher: Tango/Titan Inc**

**Role: Game Designer**

- Tower Conquest is a 2D tower defense style game originally created by Tango Austin.

- June Gaming took over the game at a time when revenues were on the decline.

- The game had great initial retention but further retention rates were dropping dramatically.

- My first job was to work on both these metrics.

- Since taking over the game we first introduced offers into the game. This was completely server driven and helped arrest the falling revenues in the game.

- Subsequently we saw a consistent improvement of 30% in the revenues of the game.

- Offers are analyzed week to week and tweaked and improved upon to be more appealing to the player.

- I also worked on created an entirely new feature called daily challenges that tasked the player with battles not encountered in the campaign.

![notion image](https://www.notion.so/image/https%3A%2F%2Fsecure-res.craft.do%2Fv2%2FJHEwB6rwxDQ83cuhc9PqWZJTNBnmEs8Z2Qbr75twz83DzRxXEPBnvdQw8sApSAXtk8ZN1FTmZPoTLDu4cM5sPNAK5eVdVJ6rSAVpSsDRAY1CUjQdN3XcZXywZdsxpcCMqZoZvEk8yPkq3E14PHEAec7XKLmqXqiQMRpt3bJVtgAbCvR%2Ftc5.jpg?table=block&id=4fecaca6-3639-40fa-b891-b1ef303ab4d4&cache=v2)

![notion image](https://www.notion.so/image/https%3A%2F%2Fsecure-res.craft.do%2Fv2%2FJHEwB6rwxDQ83cuhc9PqWZJTNBnmEs8Z2Qbr75twz83DzRxXEPBnvdQw8sApSAXtk8ZN1FTmZPoTLDu4cM5sPNAK5eVdVJ6rSAVpSsDRAY1CUmZRZ9s4YJrnAH1ocN7T9Ga9Zad4RnzKTXKDvbDaoisPpYxV2VcHrzG6ZBwC6oYqMgV%2Ftc2.jpg?table=block&id=25798edf-0446-43dd-96f3-f203bbe29f7b&cache=v2)

![notion image](https://www.notion.so/image/https%3A%2F%2Fsecure-res.craft.do%2Fv2%2FJHEwB6rwxDQ83cuhc9PqWZJTNBnmEs8Z2Qbr75twz83DzRxXEPBnvdQw8sApSAXtk8ZN1FTmZPoTLDu4cM5sPNAK5eVdVJ6rSAVpSsDRAY1CUhj2a6RcKvtrGxTEzNBMURoGLUbFLKMCjVKJJPyyBWTRZd3UYtmaGEkHgtFSJjcjccf%2Ftc1.jpg?table=block&id=aeb9c7d7-76cb-47a9-b44d-31961b77ec38&cache=v2)

![notion image](https://www.notion.so/image/https%3A%2F%2Fsecure-res.craft.do%2Fv2%2FJHEwB6rwxDQ83cuhc9PqWZJTNBnmEs8Z2Qbr75twz83DzRxXEPBnvdQw8sApSAXtk8ZN1FTmZPoTLDu4cM5sPNAK5eVdVJ6rSAVpSsDRAY1CUgqLMwbooFA2fogngJ3uSrbQxJx9UW5NDWrvN5SKxvAgMtpJnVaiegD2RUoqn72fCs9%2Ftc3.jpg?table=block&id=fed7ac58-d152-414c-8725-248a32434ee0&cache=v2)

![notion image](https://www.notion.so/image/https%3A%2F%2Fsecure-res.craft.do%2Fv2%2FJHEwB6rwxDQ83cuhc9PqWZJTNBnmEs8Z2Qbr75twz83DzRxXEPBnvdQw8sApSAXtk8ZN1FTmZPoTLDu4cM5sPNAK5eVdVJ6rSAVpSsDRAY1CUnkPBN28HgyTRnvdL3vz6AR4ERSZ7nQLfX3jDTpT2AsEgmXFJF4LZGR48uK3MJZTZtb%2Ftc4.jpg?table=block&id=3a0b58ec-aa34-49a5-af89-e9c4462f71ce&cache=v2)